Tailored Trust lists for regional and national charities

Purchase a Trust List with a full money back indemnity includes our support in preparing the appeal.

Our Trust database is updated each month. When you purchase a list from us you are not just purchasing trust names and addresses, but the expertise and support of John Abbey who has 20 years experience in Trust fundraising and provides a tailored approach to all the clients that purchase a list. We are so confident of the returns you will make, we provide a money back guarantee. Some charities in the UK have raised in excess of 100,000 pounds from a single mailing, like the British Forces Foundation, and the average is around the 30,000 pound mark in the first year. As their is no license agreement with you, the trusts are yours to keep, so the investment could provide ongoing funding for your charity year after year.

These are generally not large well known trusts, but smaller family run trusts that give up to 5,000 pounds although we do have trusts which can and do give considerably more. The lists include weblinks, email addresses and in most cases a named contact person; the average donation size and their geographical preference. All our lists are presented on excel so you are able to manipulate and segment the information exactly as you wish. For some smaller trusts for example it may be appropriate to send out a mailing, and this process couldn't be easier with our lists.

"But we were always told never to send a mailing out to trusts"

We only ever recommend you carry out a mailing (which must always be tailored) to trusts that do not have websites and where they have not indicated a particular application procedure, e.g. paper application or online form. We have carried as much research on these trusts as is feasibly possible. Every month we check our entire database against available information in the public domain to see if any websites need to be added or criteria updated. We are also in direct contact with trusts and receive feedback from clients who have used a list which is by far the most valuable information. It is this research and our time in supporting you with the appeal that you are paying for. Whether you send out a mailing or not, tailoring your appeal letters is paramount. If it looks like a bland direct marketing letter the chances are it will be rejected and the overall result will be very poor. With Trusts that have defined criteria and websites we strongly recommend you phone the trusts first. Even a tailored application can be rejected if you have not made the effort to call first.

The great news is that the trusts work with large and small charities, local and national, and interestingly most charities contact the trusts to raise money for core funding. You can also check for duplications yourself to make sure you only buy trusts you do not have.

Here are some of the charities that have purchased the list: RNIB, Meningitis Trust, Marie Curie, Livability, Combat Stress, Association of Real Change (ARC), St Dunstan's, British Forces Foundation, HopeUK, Lifelites, Stagecoach, e-Learning Foundation, Tree House, Beat Bullying, Beating Bowl Cancer and Over the Wall Children's charity.

We make every effort you do not purchase trusts that are unlikely to support your type of work. We have segmented the list by area of interest, e.g. education, homelessness, children, elderly, medical research/welfare etc and by geographical preference; from Surrey to India. Once you have told us which trusts you already have we carry out detailed research to eliminate inappropriate trusts. If you wish to talk to any of the charities that have purchased a list, please do get in touch.

“What attracted me was the idea that we would get our money back if we didn’t generate enough income. We have used Trustfunding websites etc but we wanted a tailored list based on our requirements which Abbey Solutions provided well. The key to using Abbey was a pretty much immediate, specific and long list of Trusts with advice from John Abbey that we could send a general funding letter out. We received about 800 trusts from Abbey. We were hoping to achieve around 15,000 pounds per year. In the end, we received considerably more than that which was brilliant. I’ve bought another list from them and will make it a bi-annual fundraising activity. I would recommend Abbey’s service to other charities.”


Ahsan Malik
Fundraiser / Bid Co-ordinator
Association for Real Change

Key Points

Abbey Solutions is registered with the Information Commissioner's Office (ICO) and fully complies with the 1998 Data Protection Act.

Return to main fundraising page click here